2025 Platinum Christmas Pass  While the best deal is always to shop for other designs to reach the minimum spend, we know: Many of our loyal customers already own most of our designs  Sometimes decision fatigue is real  And sometimes...

2025 Gold Christmas Pass  While the best deal is always to shop for other designs to reach the minimum spend, we know: Many of our loyal customers already own most of our designs  Sometimes decision fatigue is real  And sometimes you...

2025 Silver Christmas Pass  While the best deal is always to shop for other designs to reach the minimum spend, we know: Many of our loyal customers already own most of our designs  Sometimes decision fatigue is real  And sometimes...

No peeking til Christmas Morning!

Coming Soon

Coming Soon

Coming Soon

Ruby & Ralph Reindeer Dolls In-the-Hoop Christmas Magic Has Arrived! The holidays can sneak up fast — and nothing’s worse than realizing you’ve run out of time to make something heartfelt. You want a handmade gift that feels...

Exclusive Baby Bella Shower Bonus! Available only to customers who shop our Release of Easy Baby Bella!    Special accessories All Made in the Hoop Especially For Baby Bella Pop Up Portable Baby Crable Cloud Pillow Mini Bear Toy Bear...

Celeste Moon Plushie & Friends – A Starry Night Companion This is the big, round, glowing full moon plushie you’ve always dreamed of! Meet Celeste Moon—the sweetest celestial spirit to ever grace your embroidery hoop. She’s...

Snuggle Baby Sleep/Awake Face Add-On Bring your Snuggle Baby to life with this special face add-on set that lets you create a baby with both a sleeping face and an awake face—all in one doll! Simply turn the head, and the magic is revealed. GET THE...

Moonlight Menagerie Event Pass – Get ALL the Magic! Want all the release goodies without the stress of deciding what else to add to your cart? The Moonlight Menagerie Event Pass is your shortcut to ALL the MAGIC of this special release! While the...

Moonlight Magic Outfit – Doll Clothes for Every Occasion! Every doll deserves a little magic in her wardrobe—and this Moonlight Magic Outfit delivers just that! While it’s already included with our Bianca Bat doll, you can also grab it...

Easy Baby Bella – Beginner-Friendly In-the-Hoop Doll Sewing Pattern It’s discouraging to set aside your embroidery machine because every project feels too complex. Without an approachable in the hoop design, you risk missing the joy of...

Easy Baby Bella – Beginner-Friendly In-the-Hoop Doll Sewing Pattern It’s discouraging to set aside your embroidery machine because every project feels too complex. Without an approachable in the hoop design, you risk missing the joy of...

Timothy Toad – Fat, Sassy & Beginner-Friendly! Meet Timothy Toad—the plump little hopper who’s stealing hearts this fall! He’s made in a single hooping, making him one of the easiest and most addictive projects you’ll...

Candy Corn Cuties – Exclusive Limited Edition! Looking for the sweetest fall project? Meet the Candy Corn Cuties! This adorable plushie set features 9 different silly, sweet, and spooky faces to stitch, with optional arms and dangly legs you can...

 Bianca Bat – The Enchanted Doll of the Night Introducing Bianca Bat, the star of the Moonlight Menagerie! She’s made just like all our other beloved animal dolls but with a magical twist—big, flowy bat wings in place of arms! ...

Charming Farm Clothing Set – In the Hoop Take your dolls from simple to stylish with the Charming Farm Clothing Set, a fully in the hoop machine embroidery design that stitches up polished, professional-quality doll clothes—no sewing machine...

Get all the doll care essentials in one giant bundle!! Save money and get all the goodies to outfit your handmade baby dolls!  Including in this bundle you will received the files and tutorials for:   -In the Hoop Doll Bed -In the Hoop Doll...

This back to school machine embroider design project allows you to create a pocket in the hoop that looks like a piece of ruled notebook paper and then add it to jeans, shorts, dresses, overalls and more!  Simply make the pocket in one hooping and...

This back to school machine embroider design project allows you to create a pencil pocket in the hoop and then add it to jeans, shorts, dresses, overalls and more!  Simply make the pocket in one hooping and then a second hooping will stitch it to...

Looking for the perfect machine embroidery design to add a touch of magic to your projects? Meet Harriette Horse — a beautifully engineered in the hoop horse plushie design that’s as versatile as it is adorable. Whether you’re stitching...

If you’ve been searching for a beginner-friendly yet versatile machine embroidery design, meet Pauline Pig! This charming pig plushie is thoughtfully engineered to stitch entirely in the hoop, making her a delight for both beginners and seasoned...

Bring some country charm to your collection with Gertie Goat, a versatile machine embroidery design perfect for farm-themed projects, nursery décor, or handmade gifts. This sweet embroidery goat can be stitched in multiple ways, giving you the...

Bring the charm of the farm into your stitching with Hazel, a versatile machine embroidery design that lets you create either a fluffy highland cow or a classic dairy cow. Whether you’re making a gift, nursery décor, or a project to sell at...

Get ready to bring home the most customizable dragon we’ve ever created — introducing Twilight Dragon! With over 4,800 possible combinations, she’s not just a plush… she’s a personality waiting to hatch.   What Makes...

The Dragon Field Guide — A Magical Keepsake Project Imagine this...A lazy summer afternoon, sunlight warming the room, and a little voice beside you full of wonder:"Can we work on my dragon book today?" Our NEW Dragon Field Guide is more than just...

Super Fast Squish Bunnies – The Sweetest Stitch in a Pinch! Need a last-minute Easter gift? Say hello to our Super Fast Squish Bunnies—adorable, soft, and stitched up in just one hooping! These cuddly cuties are designed to resemble...

Say Hello to Camila Chick – Your Sweet Springtime Stitch-Up!Hop into Easter sewing with the irresistibly cute Camila Chick Doll, made entirely in the hoop and designed with beginners in mind! She's quick to make, full of charm, and perfect for...

Coming Soon

Happy Little Kitchen – The Perfect Pretend Play Companion! Get ready to whip up endless hours of imaginative play with the Happy Little Kitchen! Designed as the perfect companion to our Happy Little Oven, this felt playset brings a whole new level...

Happy Little Pizzeria Set – The Ultimate Pretend Play Pizza Experience! ? Get ready to serve up endless fun with the Happy Little Pizzeria Set! This massive in-the-hoop felt food collection lets you create a fully customizable pretend pizza...

Happy Little Baker Light-Up Oven ?��� Turn up the heat on imaginative play with the Happy Little Baker Light-Up Oven—a delightful felt project made entirely in the hoop! This isn’t just any play oven; it’s a charming, functional...

In the Hoop ITH Waffle Maker Felt Food Set Machine Embroidery Design

  - Gingerbread Snowflake Ornament

Miriam comes with multiple face designs and top styles, allowing for endless personalization. Her integrated bangs and head create a polished look, while her yarn hair, made entirely in the hoop, adds a playful touch. Miriam’s tail is thoughtfully...

Our In-the-Hoop Ghost Hotpad is the perfect spooky addition to your kitchen this Halloween season! Designed to fit multiple hoop sizes from 4x4 up to 10x14, this ghost-shaped hotpad is as functional as it is adorable. Choose between two charming ghost...

Elevate your Halloween décor with our Ghost Mini Quilt, a charming in-the-hoop project designed for ease and versatility. This design features a friendly, floating ghost and a fun, 3D “BOO” bunting that brings a delightful touch of the...

If you've been searching for the perfect plushie project that lets your creativity shine, look no further than Severus Snake! Made with just three hoopings or more, Severus offers both a curly body version and a customizable endless snake option, letting...